Press and Public Relations Manager Full-time Job

Reporting to the VP, Marketing, the successful candidate will be responsible for creative communications and promotional professional for a fast-moving business to business organization operating in the construction equipment industry. The chosen candidate will be responsible for the development of in-house press, promotional and social media communication activities.

Key Accountabilities

• Manage the trade and local press, needs of the company in line with messaging and brand values, and guidelines.
• Writing Press Releases, managing approval and translation processes.
• Respond to trade press feature requests.
• Content creation (written) for social media activity.
• Compose articles, white papers and other written assets of a technical nature and with a thought leadership stance.
• Work with product managers and marketing staff to create, deliver and monitor appropriate messaging.
• Press conference organization in association with tradeshows.
• Liaison with the product management and other departments within the company on technical aspect of product.
• Liaise with digital marketing staff on copy and content.
• Editorship on Internal staff magazine.
• Coordinate with staff in all markets in respect of press relations.
• Create a positive relationship with trade press editors.
• Organize press events and conferences as required. 
• Provide coverage analysis. 
• Other duties as assigned.

Minimum Requirements 

• Bachelor's degree in public relations, communications, English, or journalism is required
• Recognized PR qualification considered an asset.
• Portfolio of previous work will be considered during selection process.

Desired Characteristics

• 3-5 years with industrial B2B experience with an organization(s) operating on a global basis.
• Excellent written and oral English ability is essential to the role. 
• Demonstrable B2B PR and social media portfolio.
• Knowledge of other languages considered an asset.
• Ability to write and disseminate press releases on a regular basis.
• Ability to foster a positive company image with the local communities in areas where the company operates.
• Working knowledge of the Adobe Creative Suite and social media platforms.

What Linamar/Skyjack Has to Offer

• Competitive Compensation
• Employee Benefits package includes but not limited to, Drug, Dental & Vision etc. 
• Opportunities for career advancement.
• Sustainability Counsel 
• Community based outreach supporting both local and global initiatives and charities.